PROGRAM OVERVIEW
Gwinnett Cares’ Drive Through Job Fairs allow job seekers to quickly connect and apply for job openings with multiple Gwinnett industries. The event is modeled after a COVID-19 testing site and navigates applicants who remain in their cars through a lineup of industry stations set up in the Infinite Energy Center parking lot. Available jobs are posted on signs at each station. By sharing electronic codes, applicants and employers can share information and often schedule a same-day interview later in the day.
PROGRAM IMPACT
More than 600 people attended the job fair, many of whom were without power that morning due to the previous night’s storms.
INNOVATION
- QR Codes, a black and white square that shares information through a readable code on your phone, were used to limit contact and promote efficiency.
- Both applicants and employers had QR codes that allowed them to exchange information.
PARTNERS
- Goodwill of North Georgia
- Georgia Center for Opportunity
- Gwinnett Technical College
- Gwinnett County Public Library
- Infinite Energy Center
- Volunteer Gwinnett
- Quality Care for Children
LESSONS LEARNED
Because job seekers were in a car line, they saw all of the job openings from every industry as they drove by. As a result, many applicants received job leads for jobs they may not have otherwise considered.
“This event was about so much more than jobs; it was about giving hope to many in our community that felt so lost. It was that day I realized we could learn to adapt and safely coexist with COVID and begin to do life together again.”
– PAIGE HAVENS, Marketing & Community Relations Consultant
When Workforce Works is an opportunity to tell and highlight successful workforce programs, projects, and initiatives from the MAIP Partner network. These aren’t just any stories about workforce programs, but stories of programs that really get it right – putting industry first, engaging career seekers, and developing deep partnerships – the workforce “secret sauce”.